Google evaluates YMYL (Your Money or Your Life) pages with great scrutiny due to the potential impact such pages have on a user’s life. YMYL pages cover sensitive topics, such as health, finance, and legal matters, which require trustworthy, expert-backed information. Google uses a combination of factors to evaluate these pages, primarily focusing on Expertise, Authoritativeness, and ... https://digitalmarketingcourseinjaipur.in/what-is-ymyl/